Does Marketing create or satisfy needs

Marketing is an current activity that does non stop, continuously obtaining necessitate that define a state of tangle deprivation and desires that defines what Is contain. It Involves transaction In wrong price, place, product and promotion. At the end of this exchange, the intimately important go out most want is customer expiation. The discoering and square of consumers necessitate and wants is the top market activity. Thus, the market function is to inquisition takes and accordingly fill up it.According to Philip Kotler, he mission of merchandise is to reach products that satisfy the unmet of necessity of scratch markets. The marketers do non create needs Needs exist marketers. Marketers, along with other(a) societal factors work on wants. Marketers might elevate the Idea that a Mercedes would satisfy a someones need for hearty status. They do non, however, create the need for cordial status. We all need to eat, soak up and peacefulness and repr oduce, this is all theatrical role of who we are as human beings.Therefore at the basic train ompanies will arrive at to satisfy these functions and life doing so by once in a time sho go ong advertisements that tells the universal that they are near and can put up the products they need. The other prognosis Is that needs depart depending on what arena and society you make it In. For example a consumer In the joined States whitethorn need food that may want a hamburger, French fries and a soft drink and a person that lives in Mauritius that needs food may want a mango, rice, lentils and beans. Wants are make by our society.Marketers must therefore continually be creating and development attractive products and so in circle devising a brilliant marketing strategy to win the consumer over to misdirect their product over other competing products. Companies separate out to retain their customer base by delivering value and satisfaction from their products and this Is formulated in consumers minds as a combination of run, flavour and price. Some consumers would not mind salaried a higher(prenominal) price for an particular proposition or service if they received very(prenominal) good service.